Glide / Glidemobile (United States) - AllCarIndex

Glide / Glidemobile  

UNITED STATES

time-calendar.webp 1903-1920

Brand Data

Company Name: The Bartholomew Co.

Place: Peoria, Illinois

Country: United States

Glide, also known as Glidemobile, was an American automobile brand founded in 1903 by J.B. Bartholomew in Peoria, Illinois. The company originated from Bartholomew's previous ventures in manufacturing peanut and coffee roasters. The brand's slogan, "Ride in a Glide, Then Decide," reflected its focus on customer experience. Glide produced vehicles until 1920, maintaining a relatively small production scale throughout its existence, with annual outputs typically not exceeding 500 units.

The first production model, the Glidemobile, was introduced in 1904. This vehicle featured a tiller steering mechanism, which was later replaced by a steering wheel, and was powered by an 8-horsepower single-cylinder engine. The Glidemobile was designed with a horizontal engine located under the seat and utilized a single-chain drive. It was offered in various configurations, including a two-seater and a model with a tonneau body, priced comparably to the Cadillac Model A at $750 and $850, respectively. Initial sales were modest, with approximately 25 units sold in 1903 and 50 in 1904.

In subsequent years, Glide expanded its engine offerings, introducing a 14-horsepower two-cylinder engine in 1905 and a 36-horsepower four-cylinder engine in 1906, sourced from Rutenber. The company also produced larger models, such as the Model H, which featured a 6-cylinder engine and a 132-inch wheelbase, priced at $3,500. However, production of this model was limited to two seasons. From 1909 to 1915, Glide primarily focused on single- and two-cylinder models, while also introducing a 50/60-horsepower four-cylinder car in 1907.

Despite a peak production of 500 units in 1916, Glide struggled to compete with larger manufacturers like Buick and Studebaker. The brand's reluctance to expand its offerings and innovate may have contributed to its decline. By 1920, Glide ceased production, leaving behind a legacy of well-regarded vehicles that ultimately could not withstand the competitive pressures of the automotive market.

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