The automobile brand associated with George Baets emerged in the early 1920s, specifically between 1922 and 1924, in London, United Kingdom. Baets, who was both the inventor and the driving force behind the brand, designed a very light three-wheeled vehicle that featured tiller steering and a single front wheel.
The vehicle was powered by a 688cc flat-twin Coventry-Victor engine, which was notable for its time. It utilized a two-speed gearbox for transmission and employed a shaft for final drive, a feature that was unexpected in a vehicle categorized as a cyclecar. Baets proposed three distinct models: De Luxe, Sporting, and Camionette, each priced at 150 guineas (£157.50).
Despite the innovative design, it is believed that only a few units were produced, as Baets never established a formal company to mass-produce the vehicle. His primary address was located at Wilton Mews in Belgravia, which may have served as his residence rather than a dedicated workshop. Additionally, he had an address in Clapham, where it is possible that the car was assembled. Ultimately, the brand remained short-lived and did not achieve significant commercial success.
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