2010
Objective
- Maximize “wow” impact
- Minimal modification work
- Optimum cost
- Top quality
- Meets deadline
- Manufacturability
Concept
- Innovative - big impact change & useful
- Never produced before – likely model expansion
- Commerciable – with volume profitability
Concepts
- Space: comfort for long haul
- High ground clearance: Rugged character
- NVG power: Low running cost with petrol back up
- Interchangeable seats: Design protect for from 5 to 7 seaters
- Smart packing: Unique underfloor NVG compartment
- 2-ton paint: with mate black and racing stripe
- High position gear: Convenience of use
- Pedestrian friendly: Bulging bonnet with extra impact space
- Design protect engine room: Large room for powerful engine
- Large boot space: Foldable rear seat, low loading lip
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