Tata Pr1ma (Italian for “First”), a styling model designed and built by Pininfarina for the Indian company, is the first official project - hence its name - of the Tata-Pininfarina cooperation in the fields of research, design and engineering. As part of a strategy outlined early in 2008, Pininfarina has set itself the goal of establishing itself in India where it offers its design and engineering services to local carmakers.
Based on the…