The Deal Motor Vehicle Company was established in 1908 in Jonesville, Michigan, following the earlier foundation of the Deal Buggy Company in 1865, which was renamed J.J. Deal & Son in 1891. The company was founded by George Deal, who had motorized a buggy in 1905, marking the transition from horse-drawn vehicles to motorized transportation.
The first production car from the Deal Motor Vehicle Company was the Deal 30, a four-seater runabout that reflected its buggy heritage through its solid tires, although it featured wheels of standard size. The design of the Deal 30 included a notable absence of doors at both the front and rear, which was characteristic of the era's early automotive designs.
In 1911, the company produced a more conventional five-seater tourer, but this model marked the end of automobile production for Deal. Although the automotive division ceased operations that year, the company continued to manufacture buggies until 1915, maintaining its roots in the horse-drawn vehicle market.
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