Company Name: Ascot Motor & Manufacturing Co.
Place: Letchworth, Hertfordshire
Country: United Kingdom
Ascot Motor & Manufacturing Co. was a British automobile manufacturer based in Letchworth, Hertfordshire, operational from 1928 to 1930. The company was established to capitalize on the innovations of Eugen Fejes, a Hungarian inventor who developed a car featuring a chassis and engine constructed from welded sheet steel, thereby eliminating the need for traditional casting methods. Ascot was launched with a nominal capital of £400,000 and acquired a factory from the defunct Phoenix Motor Company, with plans to produce 1,500 vehicles. However, the company struggled to secure the necessary financing, resulting in only a few prototypes being created.
The first model produced by Ascot was the Gold Cup Six, which was a more conventional vehicle equipped with a 2,423 cc six-cylinder side-valve engine, likely sourced from Continental. It featured a Warner 3-speed gearbox and Dewandre servo brakes. The Gold Cup Six was offered in various body styles, including a fabric saloon, coupe, and a two-seater sports model, but production numbers were limited. Additionally, Ascot attempted to diversify its offerings with the advanced Ascot-Pullin motorcycle, although this venture also ceased operations by 1930.
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