Audi (Germany) - AllCarIndex

Audi  

★★★★★

GERMANY

time-calendar.png 1910-today

Brand Data

Company Name: Audi Automobilwerke GmbH

Place: Zwickau

Country: Germany

Company Name: Auto Union GmbH

Place: Ingolstadt

Country: Germany

1969 - today

Company Name: Audi AG

Place: Ingolstadt

Country: Germany

Audi was a German automobile manufacturer founded in 1909 by August Horch. The company was established in Zwickau, Saxony, and its name, which means "listen" in Latin, was derived from Horch's surname, which means "to listen" in German. Audi became part of the Auto Union in 1932, a consortium that included several other German car manufacturers, and it adopted the four-ring logo that represented the four founding companies.

Throughout its history, Audi developed a reputation for engineering excellence and innovation. The brand was known for its advancements in technology, particularly in the areas of all-wheel drive and turbocharging. Notable models included the Audi Quattro, which gained fame in the 1980s for its success in rally racing, and the Audi A series, which became popular for its combination of luxury and performance.

In the late 20th century, Audi underwent significant restructuring and revitalization, leading to a stronger market presence. The introduction of the Audi A4 in 1994 marked a turning point, as it helped to establish the brand as a key player in the premium automobile segment. Audi continued to expand its lineup with models such as the A6, A8, and the Q series of SUVs.

Audi's commitment to innovation extended into the 21st century, with a focus on electric mobility and autonomous driving technologies. The brand launched its e-tron series, which represented its entry into the electric vehicle market, reflecting the industry's shift towards sustainability.

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