Dagmar (United States) - AllCarIndex

Dagmar was an American automobile brand that operated from 1922 to 1927, primarily in Hagerstown, Maryland. The brand originated from the Crawford Automobile Company, which was acquired by M.P. Moller in 1905. The Dagmar name was inspired by Moller’s daughter and was introduced as a luxury sporting car that quickly gained popularity among affluent consumers.

The first Dagmar model debuted in 1922 as a four-seat victoria speedster. It featured distinctive straight-line "military" wings and all-brass trim, which set it apart from the more common nickel finishes of the time. The vehicles were essentially modified versions of standard Crawford models, enhanced with wheel covers over the original wooden-spoked wheels. The Dagmar was powered by a six-cylinder Continental 6T engine, and by 1923, the lineup expanded to include additional closed and open body styles.

In 1925, a smaller variant known as the 6-60 was introduced, which utilized a less powerful Continental engine. This model lacked the flamboyant features that characterized the larger 6-70 and later 6-80 models. Throughout its production run, Dagmar cars were available in a variety of colors, including orchid, lavender, pink, sky-blue, and eggshell white, appealing to the tastes of the era's sporting clientele.

Production of Dagmar vehicles ceased in 1926, although some units continued to be sold into 1927. Notably, an oversized seven-seater sedan was custom-built for Moller and his family for a trip to Denmark. In total, approximately 500 Dagmar cars were produced during their six years of operation, with a significant number of the larger models remaining unsold by 1927. These vehicles were eventually offered to the public at reduced prices until 1934. In addition to Dagmar, Moller was involved in manufacturing various other vehicles, including taxicabs and trucks, as well as custom bodywork.