Buick - GL8 Avenir Concept
The Buick GL8 Avenir concept MPV was developed by GM’s Pan Asia Technical Automotive Center (PATAC) joint venture in Shanghai. It leverages the brand’s knowledge of the high-end MPV market and deep insight of what consumers want, merging science, technology, art and luxury – the hallmarks of today’s Buick portfolio.
The GL8 Avenir concept’s front grille was inspired by rolling waves. The theme continues inside, with a waterfall-type design on the seat backs, seat cushions and armrests. True to Buick’s focus on technology, it incorporates a 12-inch screen and 14-inch head-up display (HUD) system.
Paying homage to traditional Chinese ink painting, the interior has light gray and blackish-blue hues, complemented by a dark blue ceiling and high-quality fine-woven light cashmere carpet. This highlights its heritage as well as its elegant and restrained artistic beauty.
As the Buick concept vehicle regarded as "the closest to mass production," the GL8 Avenir concept MPV is fully functional and hints at Buicks to come.
The Avenir sub-brand was first introduced in China on the Buick GL8 in 2016. It represents the best of Buick’s attainable luxury ethos, with prices that bridge the gap between mainstream and traditional luxury.
Buick has found success offering premium SUVs and cars with sculptural designs, refined performance, modern interiors and thoughtful personal technologies. Buick’s award-winning customer service and sales experience, along with the Avenir trim, the highest expression of Buick luxury, are attracting new buyers to experience Buick’s unique approach to attainable luxury in North America and China. Buick has sold over 10 million vehicles in China since its introduction by SAIC-GM in 1998. More information about Buick vehicles in China is available at www.Buick.com.cn.