Yamaha - Motiv.E
YAMAHA MOTOR COMPANY UNVEILS MOTIV.e CITY CAR AT THE 43RD TOKYO MOTOR SHOW 2013
In the current era of urban traffic and environmental problems there is increasing demand for downsizing and fuel efficient cars. MOTIV.e satisfies these demands by utilising ground breaking manufacturing and materials technology while delivering a new level of driver experience which emanates from the Yamaha Motor Company DNA.
The MOTIV.e is created from Yamaha Motor's multi-wheel history and experience (2 wheel - 3 wheel and 4 wheel technology). Yamaha Motor Company has always been dedicated to craftsmanship with a focus on 'quality mobility'. The MOTIV.e builds on this philosophy and incorporates Formula One heritage, inspiration from motorcycle design and the latest technology to deliver an exciting and high quality driving experience. The MOTIV.e delivers a new level of personal mobility.
Yamaha Motor Company chose Gordon Murray Design to cooperate in the design and development of the MOTIV.e which utilises Gordon Murray Design's revolutionary iStream® manufacturing technology. Yamaha Motor Company and Gordon Murray Design are a perfect fit as a partnership with both company's Formula One and technology backgrounds.
The iStream® manufacturing system which incorporates Formula One composite technology delivers new levels of lightweight, safety, vehicle dynamics and manufacturing flexibility alongside low environmental impact.
The MOTIV.e design reflects Yamaha's rich heritage in high quality lifestyle products while introducing a technical and dynamic shape which is inspired by Yamaha Motor's Motorcycle products. The iStream® design is centred on a steel frame incorporating bonded composite monocoque panels to produce a lightweight, rigid safety cell. All independent suspension and low unsprung weight delivers new levels of ride and handling. The all-new electric powertrain has been designed using 'state of the art' materials and technology.
The MOTIV.e represents a new starting point for urban mobility vehicles and sets new standards in the ultra compact 4 wheeler segment.